Meet Our Team


Jennifer - Founder, CVO

Favourite product: It’s impossible to choose.
Movie night! What are your picks?  Let's just say I'm counting down the days until Pitch Perfect 3.
If you could time travel, when would you go?  To the time and place of unequivocal, grand-scale contact between extra-terrestials and Earth.

If you were a TV show character, who would you be? 100% Lindsay Weir, Freaks and Geeks. I even wore my stepdad's army field jacket in High School.
Favourite quote: "Retail isn't rocket science - it's harder."

Danielle - Boutique Leader, Make-up Artist, Lead Instagrammer

Favourite Brand: Rouge Bunny Rouge
What the best vacation you’ve ever been on? My partner, Steve, and I went to California a few summers ago. It was such an amazing time for the two of us, it was his first time in the USA and it was an eye-opening experience for him with magic that is only seen in movies (literally, he is from New Zealand).
If you were a TV show character, who would you be?  I like to think Sarah Jessica Parker (Carrie) in Sex & the City, but I am probably more like Dee Reynolds from It's Always Sunny in Philadelphia.
What inspires you? Beauty in all of life's little surprises, I think the most magical inspiration comes from the simplest of things, a good cup of coffee & flowers.
Who is your style hero? Jessie J; that lady has some serious street style. If I wanna go vintage I would say Stevie Nicks, my ultimate lady-crush, feathered hair and all.

Monica – Buyer

Favourite products: Rouge Bunny Milk Aquarelle foundation, Sigma Flat Top Kabuki, Indie Lee Brightening cleanser & Jack Black Blackberry lip balm are pretty much my face's entourage.
Favourite quote: “We cannot all do great things, just little things with great love.”
Whats the best vacation you’ve ever been on? I went to Italy a few years ago and never wanted to come back. In my dreams I'm still in San Marino drinking homemade wine and eating Piadina... and watermelon!
What are your favourite YEG eats? There are so many to choose from! I love Tzin on 104 Street but if I'm staying close to home it's definitely Nineteen. I could have gorgonzola mussels every.single.day.

Katryna – Marketing and Online Content Creation

Favourite Product: OUD Mega curl enhancer
What are your favourite YEG eats? It’s pretty embarrassing how often my boyfriend and I eat at Royal Pizza when this city has such a rich and interesting food scene.
Best memory from a holiday: One Easter when I was about 8, my brother and I got silly string in our baskets and promptly turned the whole house into a stringy, messy battleground. It was one of the best days ever, though I don't think my mom thought so.
If you could time travel, when would you go? California in the 1960s. That fashion!
Favourite quote: “You can do anything, but not everything”

Marielle – Online Content Creation

Favourite brand: I practice product loyalty, but as far as brand, I think I own something from every line we carry.
If you were a character on a TV show, who would you be? Honestly?! As much as I'd love to be anyone from One Tree Hill, Gilmore Girls, Sex and the City, Walking Dead, Mad Men or any other infinitely cool and stunning starlet, frankly I'm probably most like Tina Fey from 30 Rock. I am a perpetual work-mom, over worked by my own foolish expectation that I can get everything done, weirdly excited by very specific things, and often found beating a dead joke horse into the ground, wearing yesterday's clothes.
If someone wrote a book about your life, what would the title be? The Guide to Over-Extending Yourself & Dry Shampoo.

Angela – Casual Sales Team

Cassidy- Boutique Leader

Favourite Product:  Tata Harper Resurfacing Mask
If someone wrote a book about your life, what would it be called? The Story of a 80 year old 22 year old.
Best vacation ever? Seattle, by far! It was relaxing vacation, where my partner and I were able to spend one on one time together, while both doing exciting things we both loved. As well, as the food in Seattle is outrageously good.  
If you were a TV character, who would you be?
Meredith, Greys Anatomy - Strong, great career, problem solver and obstacle-facer.
Any style heroes? 
Alexandrea Garza - A YouTuber, she's all about simple, clean and modern clothes.

Brittany- Make-up Artist, Content Creator

Favourite Brand: Kevyn Aucoin
If you were a TV show character, who would you be? I would be Max Black from two broke girls.
Who inspires you? Lemmy from Motorhead inspires me to never change, Melissa McCarthy inspires me to keep working hard, and Angelina Jolie inspires me to do more (also wouldn't complain about looking like her).
Best memory from a holiday: This one is pretty funny, I turned my back to the beach in Hawaii and a wave took my bikini top... and my contacts… and my Ray Bans. Not totally realizing what had happened and my eyes closed from the salt I went around shouting "My sunglasses!!!! Someone save my sunglasses!” Maui and I formed a special bond that day.
Fun fact: I bathe my two naked (Sphnyx) cats with 100% pure baby shampoo. Gets the job done.

Calissa – Casual Sales Team and Online Content Contributor

Favourite Brand: Bumble
Who inspires you?  People who take risks and allow themselves to be vulnerable. The most precious and beautiful things come from vulnerability.
If you could time travel, when would you go? January 30, 1969 to watch The Beatles rooftop concert. Such a moment in history! That, or 2003 to convince myself that crimping my hair is not a good look.
Where in the world is Carmen Sandiego? I'm not sure, but if you find her can you ask her where she got her red trench? I'd like to pick one up.
Fun fact: I went to finishing school. Need tips on how to greet someone in Saudi Arabia, eat your soup or construct a beautiful spring bouquet? I'm your girl.

Lydia – Part-time Sales Team

Favourite Product: Tata Harper, because it is so beautiful and well considered..
If you were a character on a TV show, who would you be?  Ideally, it would be a mixture of Lorelei Gilmore and Veronica Mars. Both are fiercely independent, hard working, and quick witted women, which I so admire.
Best vacation you've been on? Every time I go back to Berlin. My mothers family is there and I am a citizen so it feels sort of like going home but super exciting because it has always been too long.

Melenie- Part Time Sales Team

Favourite product: I can't possibly give only one fave! I love so many beautiful products for so many reasons!
What are your favourite YEG eats? The Next Act. Hands down. The Drama Queen is the best veggie burger in E-Town and they have grapefruit beer. Drops mic.
If someone wrote a book about your life, what would the title be? Life of a Punk Rock Yogi
If you could time travel, when would you go? I would go to the early 1960's to procure an original George Nelson Coconut chair and an Eames lounge and ottoman.
Where in the world is Carmen Sandiego? Hopefully on a beach, somewhere that doesn't have extradition treaties. I can't imagine the stress of being a international criminal and villain is good for your skin and wellbeing.