100% Pure
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Visit product page →Warm your complexion using vitamin-rich fruit and cocoa pigments, laced with luminescent gems and minerals for subtle shimmer and a sun-kissed glow.
100% Pure's natural bronzers use pigments from cocoa, coffee, tomato, and berries to give skin a warm, sun-kissed glow. Luminescent, light-reflective gemstones and minerals offer soft, subtle shimmer while concentrated vitamins and antioxidants nourish the skin.
For All Skin TypesHow to Use: Swirl Cruelty-Free Kabuki Brush into bronzer, then tap off excess powder. For a sun-kissed look, apply bronzer to areas where sun would naturally hit your face: upper forehead, hairline, cheekbones, and bridge of nose. You can also blend bronzer under your jawline to contour. -
Visit product page →Versatile range of blush makeup made from finely pressed rice powder and antioxidant-rich fruit pigments to give cheeks a healthy, natural flush of color.
Gorgeous shades of fruit pigmented® blush give cheeks a flush of healthy, natural color. Our antioxidant-rich formula softens skin while you wear it, with anti-aging rosehip oil and nourishing cocoa and avocado butters. Available in a versatile shade range to suit every skin tone, thanks to stunning natural pigments like pomegranate, peach, plum, cranberry, and strawberry.
For All Skin Types
Available in the following shades:
Healthy: A bronze toned coral
Chiffon: A soft pink
Peach: A neutral peach with a bronze undertone
Mauvette: A plum-mauve
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Visit product page →Multitasking semi-sheer stain gives a beautiful flush to lips and cheeks with long lasting, buildable pigments from beets, blueberries, and pomegranate.
Give a natural flush to lips and cheeks with long lasting, buildable pigments from real fruit. This semi-sheer, deep berry red stain is colored from beets, blueberries, and pomegranate, and infused with protective antioxidants from green tea.
For All Skin Types
How to Use:
Dab a small amount onto lips and cheeks and blend. Layer and blend for more intense color.
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Visit product page →Ultra shiny lip gloss made with restorative vitamin E and real fruit pigments. Softens and moisturizes lips while delivering silky smooth, semi-sheer coverage.100% Pure's Fruit Pigmented® Lip Gloss delivers glamorous shine while giving you supple, juicy lips. Made with deeply moisturizing vitamin E and antioxidant-rich pigments from fresh fruit.- For All Skin Types
- Sheer Coverage
- Gloss Finish
Pomegranate Wine: Medium berry redStrawberry: Bright berry pinkMauvely: Neutral rosy mauve
Pink Caramel: Nude rosy brownNaked: Warm peachy nude -
Visit product page →Fruit pigmented makeup palettes celebrates neutral tones and soft shimmers to enhance and beautify your complexion. Includes eyeshadows, blush, and highlighter. Available in four different palettes.
Rose Gold: Look and feel luxurious with this ultra-flattering rose gold treasure trove, featuring warm metallics and stunning shimmer from real gemstones.
Pretty Naked: The Pretty Naked Palette is a beloved 100% PURE beauty staple! This fruit pigmented palette celebrates neutral tones and soft shimmer to enhance and beautify your complexion.
Sex Kitten: Beautiful, dramatic colors for bold, smokey, glimmery eyes; a pop of plum on the cheeks and a sparkling luminizer for an all over glow!
Better Naked: The Better Naked Palette amplifies rosy, taupe, and beige toned nudes alongside shimmery, gilded metallics.
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Visit product page →Moisturizing sunscreen lotion defends against harmful UV rays with SPF 30 protection, while nourishing and rehydrating thirsty skin with green tea and aloe.
This dual-purpose moisturizing sunscreen lotion shields skin from the sun's harmful UV rays with SPF 30 protection, while nourishing and rehydrating thirsty skin. Made with natural mineral zinc oxide and infused with the protective and anti-aging properties of green tea, plus powerful antioxidant benefits of vitamin E. This natural sunscreen deeply soothes thirsty skin with a base of hydrating aloe and refreshing cucumber juice, while nourishing with oils of raspberry, avocado, olive, and rosehip to soften and moisturize for comfortable all-day wear.
How to Use: After cleansing and toning, apply liberally 30 minutes before sun exposure to face, neck, and all other exposed areas. Reapply every 2 hours and after swimming, sweating, or towel drying. -
Visit product page →Hydrating shampoo deeply moisturizes while gently cleansing with rich coconut foam. Restorative formula nourishes for stronger, healthier, glossier locks.
Deeply moisturizing natural shampoo made with hydrating, gently cleansing coconut foam. Restorative formula intensely nourishes for stronger, glossier hair while promoting scalp health and hydration. This sulfate-free shampoo is safe and gentle enough for color treated hair.
How to Use: Using fingertips, gently massage into scalp. Rinse thoroughly with lukewarm water. -
Visit product page →Silicone-free, antioxidant infused primer diffuses pores and illuminates with light reflective pigment while giving flawless, long lasting cosmetic application.Silicone-free, antioxidant infused face primer diffuses pores and illuminates, while creating a base for flawless, long lasting makeup application. This primer uses light reflective pigments to make skin look more radiant, enhance luminous foundations, and blur imperfections. Made with anti-aging resveratrol, nourishing vitamin E, and intensely hydrating aloe.For All Skin TypesHow to Use: Apply evenly to clean or moisturized skin. Allow to set for 90 seconds, then follow with makeup application.
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Visit product page →What it is: Deeply hydrating and softening body cream to revive your winter skin and emerge anew for springtime attire.How it works: As the name implies, this body cream only uses natural and pure ingredients. Antioxidants, fruit oils and butters nourish for a glowing healthy complexion.Why you like it: Pick the notes that are exclusively you from an array of yummy fruit scents. Grab a mini travel size to moisturize on the go.Try it with: Use La Fresh Body Soother Wipes as primer on your skin to create a soft canvas to absorb moisture. -
Visit product page →What it is: Natural dehydrated seaweed soak that invigorate the senses and detoxify your skin.How it works: Crystallized kelp salts contain over 60 vitamins, minerals, and antioxidants. Eucalyptus and Lavender oils clear out those sinuses.Why you like: Rich and lingering essential oils transform your bathroom into your own stay-at-home spa.Eucalyptus: Eucalyptus essential oil strengthens immunity, clears up sinuses and eases decongestion.Lavender: Organic French lavender essential oil soothes and calms for stress relief and deep relaxation.Seaweed Detox: Ginger root, seaweed, eucalyptus, tea tree and rosemary stimulate circulation and relieve muscle tension. -
Sold outVisit product page →COLLAGEN BOOST: Collagen and elastin supporting mask made with revitalizing ginseng, retinol, and vitamin C, with hydrating hyaluronic acid for youthful suppleness.
WRINKLE SMOOTH: Corrective sheet mask features retinol, CoQ10, and vitamin C to deliver a triple dose of anti-aging benefits and lessen the appearances of lines and wrinkles.
DOES IT ALL: Multitasking sheet mask enhances youthful texture and tone, while boosting hydration and moisture levels with a blend of anti-aging vitamins and nutrients.
ANTI ACNE: Clarifying sheet mask made with antibacterial and anti-inflammatory botanicals to soothe and calm active blemishes, while purifying pores to prevent future breakouts.
DEEP HYDRATION: Replenishing sheet mask made with soothing aloe and a hydrating trio of cucumber, hyaluronic acid, and plant ceramides to refresh and deeply nourish dry skin.
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Visit product page →What it is: Rich, bubbly body wash that gets your day off to a fruity, refreshing start.
How it works: Therapeutic herbs, rose hydrosol, and green tea nourish and hydrate skin while providing a sulfate-free clean.
Why you like: Pair your favourite body lotion fragrance with your body wash or mix and match for a garden of yummy scents
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Visit product page →Hydrating shampoo gently washes away excess oil while giving hair brilliant shine, bounce, and vibrancy. Fortifies for healthier, stronger hair.
Hydrating, revitalizing shampoo washes away excess oil and hair-dulling buildup to restore brilliant shine, bounce, and vibrancy. Made with degreasing yuzu and pomelo citrus and gently cleansing coconut foam. Aloe and rose hydrosol deliver a hydration infusion to thirsty strands, while provitamin B5 and sea kelp enhance volume and promote stronger, healthier growth. This sulfate-free shampoo is safe and gentle enough for color treated hair.
How to Use: Using fingertips, gently massage into scalp. Rinse thoroughly with lukewarm water.
